Archive for the ‘Sales and Marketing’ Category

College Recruiting

Tuesday, October 13th, 2009

I always look forward to going to the various campuses around the area for recruiting. We usually visit UW Madison, UW Milwaukee, UW Whitewater and Marquette University. Generally, we have a good student and employer turnout on these campuses. I was expecting to see a lot more students looking for a position given the economy. It felt like both on the employer and student sides the attendance was very thin. Generally, Fall career fairs are not as well attended as the once in winter because there is fewer December than May graduates. So I am comparing this October to last October. If the labor market is not tight and companies are not hiring then where are the students and why are they not aggressively looking? Do you know?!

Taking notes

Friday, October 2nd, 2009

It is always surprising to me that almost everyone I bring to the office for an interview never takes notes.  Here are some thoughts on note taking.  First the motivation for note taking in a meeting followed by some tips.

Six Good Reasons Why to Take Notes in Meetings:

  1. Improves listening skills:  When a person is taking notes (s)he is actively listening and trying to recognize main points and important things to record. (more…)

Multi-Language E-Commerce

Wednesday, August 26th, 2009

The power of the Internet is its ability to reach across mountains and oceans into the heart of remote towns and villages. This is even more emphasized by the popularity and availability of mobile phones and other devices that are Internet enabled. A business through its on-line presence will have the world as its market by the flip of the switch. The only barrier becomes that of communication rather than distance and physical limitations. An e-commerce site entering a new market will now have to communicate its value proposition, the quality of its products, support information and specifications and many other communication pieces that have to be delivered in the language of the potential buyer. This is, of course, in addition to the basic e-commerce fundamental requirement of currency conversion and fulfillment issues.
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FaceBook on the Streets

Wednesday, August 19th, 2009

There are so many facets of social media interactions that are intriguing. I like to think about how these might apply in the “real” world and how before web 2.0, these ways to interact with people never existed. And, there are so, so many . . . I have just chosen a few of my favorites.

The Poke!

Wouldn’t it be great if you were walking down the street (do people do THAT anymore?) and you saw someone you didn’t really want to talk to but you still wanted them to know that you are there. And, you could just POKE them. Just walk up, not say anything because that is a bit much, but instead just a gentle POKE. It’s an “I’d like to acknowledge your presence in a way that requires as few breaths as possible.” That could be useful in everyday life.
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How effective has IT outsourcing been?

Thursday, August 6th, 2009

I am very interested in knowing how outsourcing helped companies save money.  Furthermore, I would like to know how much of that saving was passed on to consumers;  If there was saving did it happen at the cost of software quality and customer loyalty?  My company has an offshore office in Palestine that is meant to serve the Middle East.  The question is: should we offer offshore development services to our clients in the US?  Our industry has been notorious for under delivering.  I can’t help but being very skeptical when I hear positive examples of outsourced projects, and yes there are few of them.  Adding social, political and physical barriers to the development of software is not going to help the industry as a whole to produce software on time and on budget.
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